iOS 10 and Android 8.1 apps have killed off many popular smartphone apps over the past few years, with Google now claiming that its rival, Apple’s iOS, is the most popular.
The US tech giant is not the only company that is having a hard time catching up.
Facebook has had a rough go of it in the space, having seen its market share slip by 50% since 2016.
The latest statistics from StatCounter show that the number of smartphone apps has gone down by over 40% in the past 12 months.
While that might seem small in comparison to the decline of the PC industry in 2016, the number is indicative of a more general trend.
“The mobile market is not as lucrative as the PC market,” said Paul Novella, an analyst at research firm IDC.
“It’s not that the PC is doing well, it’s that the mobile market has a lot more opportunity than the PC does.”
He continued: “It would be interesting to see if the number continues to fall as this is a relatively small market.
I’m not sure that it will be.”
The trend of app growth has been driven by iOS apps and Android’s growing dominance.
According to StatCounter, the iPhone and iPad are the two biggest markets for apps, with Apple taking over the top spot from Google in terms of the number downloaded per user.
However, Apple is losing ground to Google, with a total of 4.6 million apps downloaded in the second quarter, down from 5.3 million the year before.
Google has been struggling to catch up to its mobile rival, with its app share dropping from a peak of 6.3% in 2016 to just 1.5% in 2017.
However it is still ahead of Apple at the moment.
“Android’s dominance is a little bit of a problem,” Novellasaid.
“Android’s been doing well and it’s been growing, but Google is really doing well.”
Google has a big lead in Android.
If you look at iOS and Android, they are very close to each other.
“The decline in apps for mobile devices is happening even though Android is not a particularly big player.
Google has overtaken the market share of Apple in the last five years.
However Novello said the app market was not a bad place to be.”
It’s a great place to do business.
If I had to pick one company to take over the world, it would be Apple,” he said.”
That’s where it’s at.